Data / Hora
Date(s) - 10/02/2016 - 13/02/2016
00:00

Categorias

• Internacional

Meeting place of the natural cosmetics sector

The international trade fair for natural personal care, combined with BIOFACH, the world’s leading trade fair for organic food, is an important business event, an emotional event for the sector, and both a get-together and an opportunity for positioning. Not for nothing is the exhibition duo the annual platform for:

• Network: Nowhere else do all the customers, suppliers, partners and potential new customers meet personally in a comparable way.
• Market: This is where supply meets demand – for both visitors and the exhibiting companies. Manufacturers present their company and products to the whole community and observe and analyse the market and position themselves for the competition at the same time.
• PR: VIVANESS is used for imagebuilding by manufacturers and traders and all the stakeholders involved. With over 1,000 media representatives from 36 countries and extensive media reporting, the exhibition duo offers a powerful PR platform.
• Knowledge: The VIVANESS congress provides extensive information about the natural cosmetics sector. 7,048 congress participants sourced information at 116 individual events at the BIOFACH congress in 2015.
• Politics: Every year, the exhibition duo gathers representatives from politics, associations, NGOs, VIPs and other opinion formers and figures of public interest. Here the organic stakeholders discuss matters concerning the future of the market and use this joint platform for shaping the future.

Success story of VIVANESS

Natural cosmetics have been part of the product spectrum at BIOFACH, the world’s leading trade fair for organic food, since the exhibition was launched in 1990. As the range of natural cosmetics grew constantly and the demand also increased, this segment was separated in 2007 and has taken place parallel to BIOFACH ever since as the independent exhibition VIVANESS.

In this period VIVANESS has established itself as the international trade fair for natural personal care. 203 natural cosmetic exhibitors gathered at VIVANESS 2015 in hall 7A. Take a look back at the last BIOFACH and VIVANESS and whet your appetite for the coming exhibition duo:

• 94 % of the exhibitors reached their most important target groups.
• 93 % established new business relations.
• 87 % of the exhibitors expect their post-exhibition business to be good.
• 46 % of the visitors were international guests, mainly from Austria, Italy, the Netherlands, France, Poland, Spain, Switzerland, the Czech Republic, Great Britain and Belgium.